The Donna Reed Show Page

NO PRIMA DONNA

TV has taught Miss Reed to make up her mind—but quietly

Paul Petersen, Donna Reed and Shelley Fabares
At 10 o’clock, right on schedule, Mrs. Tony Owen whooshed, a little breathlessly, into her sun porch. “You look nice, dear,” she said to her unshaven, pajama-clad husband.

The three other men in the room leaped to their feet. “You,” said one of them, “are the first sign of the sun I have seen all morning.” He was Phillipe Halsman, there to take Mrs. Owen’s picture for TV Guide’s cover. His was more a statement of fact than a flowery compliment. Mrs. Owen is known professionally as Donna Reed. At 39, she looks a good 10 years younger, and has long been acknowledged as one of the loveliest stars in Hollywood. No tricks, either. At 10 o’clock on a rainy Sunday morning, with a houseful of guests, four children (two of them sick), two dogs and a flu-ridden husband, there is no time for anything but a quick brush through the hair and a fast dab of lipstick. Mrs. Owen comes by her beauty with all the honesty of the Iowa farm girl she was before she became a movie star.

Two hours later the Halsman equipment has been removed, the furniture carefully put back in place and all the guests save one had departed. Donna poured a fourth cup of coffee for her remaining visitor, and thought back over the 18 months she had been involved in television on The Donna Reed Show.

“We’ve been quite a success, I guess you might say,” she said. “And I really, honestly, knew we would be, right from the beginning. I wouldn’t have gone into it with any other feeling. That sounds presumptuous, but I don’t mean it to sound that way. We just knew, that’s all.

“But I’ll tell you something. It couldn’t have been done without Tony here. He’s the producer, as you know. And without him, there’d have been nothing—except maybe me in a sanitarium.

“I have a theory. Show business is like government. The minute you have a dictator, you’re in trouble. A dictator is his own worst enemy. He is surrounded by yes men, and ‘yes’ is the only word he ever hears or listens to. Stars who insist on taking over and running their own shows—producing, directing, writing, casting, set designing, lighting and everything else—never have anything but trouble.

“It sounds corny, I know, to say that I look upon this show of ours as I look upon my family, but it’s true. It didn’t start out that way, but it’s become that way. I myself do much more than I ever did during the dear days at MGM and Universal. You get caught up in a feeling of excitement. You find yourself dying every Thursday night to learn how you came out in the ratings against Betty Hutton and Bat Masterson.

“You find yourself wondering if next week’s script is going to be all right and if you can play it. We have, basically, two writers and each is completely different from the other. One relies pretty much on stand-up jokes, funny lines. The other is more of a situation man. That may not sound like much of a problem for a performer, but believe me it is.

“We use different directors and we do this for a reason—to keep us from getting bored, keep us on our toes. We used to have the same director every week—and he’s a good director, we still use him—but we’d find ourselves getting in a rut, resorting to professional tricks like stock facial reactions. You do that and you start losing your warmth, your spontaneity.

“I’ve learned how to make decisions, and I mean decisions right now—not tomorrow morning or next week. I don’t mean that I’m running the show—anything but—but Tony consults me, the director will ask me for an opinion, casting wants to know what I think about this or that actor. At MGM all I ever had to worry about was who sent the flowers to my dressing room and did I know my lines for the next scene.

“We made out biggest decision at the end of our first season. We decided that if we were going to come back this season, we were going to come back at 8 o’clock, not 9:30. Nine-thirty isn’t right for a family show.

“Well, this sort of started something. We’ve had a wonderful relationship with ABC, but ABC has dozens of shows to worry about and I rather imagine it’s not the easiest thing in the world to make up a well-balanced network schedule. They had us firmly set at 9:30 Wednesdays.

“But we’d had too many letters from people, asking us to come on earlier so their children could watch. So we just got stubborn. We said that if we couldn’t come back at 8, we wouldn’t come back at all. So they moved us to Thursday night. At 8.”

Shelley Fabares, a lovely, sweet-faced 16-year-old who plays Donna’s daughter on the show, slipped into the room, early for a script reading.

“Shelley,” Tony said, “Tell me. Have you ever seen Donna lose her temper on the set?”

“Never,” said Shelley, with the solemnity of a reader of the Scriptures. “I have never once, not once, heard Mrs. Owen lose her temper.”

“See?” Owen said triumphantly. “But she’ll sneak off the set when things are going wrong and get me on the phone and bang-bang-bang.”

*article from TV Guide, March 26, 1960

Back to Articles